Carried by kids: The dying movie theater industry
Kids are keeping movie theaters open.
‘Opening Weekend’ Master Class opens film marketing doors to curious students
In his Master Class, public relations, advertising and entertainment marketing professor Jim Fredrick presented his new book and background in the movie marketing industry.
Bridget Jones is back — but is she really “Mad About the Boy?”
The fourth movie in the “Bridget Jones” franchise is nostalgic but deceptive.